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COURSES

Event Planning and Management for Government
Improve the Effectiveness, Profitability
and Management Of Your Government Event

Training Curriculum
Day One Agenda:

8:30

Registration & Continental Breakfast

9:00

Event Types: Which is Right for Your Event?
• Learn about each event type and discover the events that suit you

9:45

Best Practices in Event Management, Part I
• Organize and manage an event planning schedule
• Create and utilize comprehensive needs assessments
• Develop a site plan and learn how to conduct an onsite evaluation based on government guidelines

12:00

Luncheon Keynote
• Hands on resource table
• Discover our top 20 themes and ideas for your next
event

1:00

Best Practices in Event Management, Part II
• Identify and prioritize event goals, challenges and solutions through event planning scenarios
• Create proposals and contracts that are agreeable to all parties of an event

2:4530

Marketing and Sponsorship
• Develop a promotional strategy, invitations, advertising, publicity, promotional merchandise, packaging, and even personal appearances
• Understand public relations and utilize sponsorship with marketing efforts

4:30

Adjourn

Day Two Agenda:

8:30

Registration & Continental Breakfast

9:00

Principles of Event Planning and Management, Part I
• Identify strengths, weaknesses, opportunities, and threats for any events
• Develop an agenda that meets the needs of your event
• Learn critical success indicators
• Work within a budget

112:00

Networking Luncheon

1:0

Principles of Event Planning and Management, Part II
• Examine theme and program designs
• Learn how to select your team of vendors
• Manage production scheduling and timeline
• Understand the essentials in post event follow up

2:30

Event Coordination: Pave the way for a successful event
• How to staff an event and recruit volunteers
• Develop creative elements including décor, entertainment, and catering
• Learn about onsite management
• Hear tips on professional registration, admission procedures, security, and protocol

4:30

Adjourn

 

DATES

October 3–4, 2005
Arlington, Virginia
Download PDF Brochure and Hotel Information
|

DESCRIPTIONS

Tuition: $895
WHAT YOU WILL LEARN

Theme and program design

Site evaluation and selection based on government guidelines

How to create an event budget

Marketing and sponsorship

On-site management

Hospitality

HOW WILL YOU BENEFIT

Learn Which Event Types are Right for Your Event
From conferences to galas, identify the events that interest
you and your office

The Basics: Event Administration 101
Implement proven steps to produce an event, from start to finish

Become Knowledgeable in Risk
Management

Discover principles of protection from potential event liabilities

Master the Steps of Event Coordination
Apply concepts to produce a functional, creative, memorable event

GET CERTIFIED

The Performance Institute offers the only comprehensive certification programs in government management.

This training program is part of the curriculum of the following certification programs: